AI for Communication offers an engaging exploration into the diverse applications of artificial intelligence (AI) within the realm of communication. By bridging the gap between the scientific and engineering realms of AI and communication, this book reveals how AI, since its inception during the Dartmouth Summer workshop of 1956, has inherently been a science of communication. Exploring key advancements such as machine translation, natural language processing, large language models, computational creativity, and social robotics, this book shows how these innovations not only disrupt but also actively transform human communication.
The book is designed for students, teachers, and general readers who want to know how the field of communication impacts and influences the theory and practice of AI and how recent developments in AI will affect all aspects of human social interaction.
Foreword
1. Introduction: AI and Communication
2. Machine Translation
3. Natural Language Processing
4. Social Robots
5. Large Language Models
6. Computational Creativity and Generative AI
7. The Future of Communication
References
Biography
David J. Gunkel is professor of communication technology at Northern Illinois University (USA) and associate professor of applied ethics at Łazarski University (Poland). He is the author of 14 books on the social impact and significance of digital media, artificial intelligence, and robotics.
This brilliant book argues that the future of communication is AI, and that the future of AI is communication. The author takes the reader through all the various ways in which AI is already entering our lives, and explains in each case what this really means for human communication. It functions both as an accessible guide, and as a profound contribution to the AI debate. You are in safe hands with David Gunkel. He has a rare gift of wearing his erudition lightly, and this extremely readable book is freighted with deeply sophisticated insight into a vast and complex field.
- Eve Poole, Author of Robot Souls
David Gunkel’s 'AI for Communication' brilliantly navigates the complex interplay between artificial intelligence and the field of communication. With his clear, insightful prose and comprehensive analysis, Gunkel demystifies AI and illuminates its transformative potential for communicators. His writing style is accessible, making complex concepts understandable for all readers, from industry professionals to academic scholars and even curious laypersons. This book is a must-read for anyone looking to understand and leverage AI in their communication strategies.
- Chad Edwards, Communication and Social Robotic Labs, Western Michigan University
From AI, to social robots, to the future of technology, this is an essential read for all interested in the challenges and opportunities generative intelligence presents. A must read for academics and the general public. Smart, thoughtful, and forward thinking!
- Professor Zizi Papacharissi, author of After Democracy and the forthcoming title, Connective AI
This valuable resource pedagogically introduces and demystifies the different kinds of artificial intelligence that accompany our everyday practices today. From an inherently cultural perspective, this book elucidates the history, functionalities, risks and benefits of contemporary AI, as well as its implications for varied kinds of communication. A must-read for students and scholars in media, communication, and cultural studies, as well as everyone interested in the future of communication.
- Stina Bengtsson, Södertörn University
