The Routledge Communication Series covers the breadth of the communication discipline, from interpersonal communication to public relations, offering textbooks, handbooks, and scholarly reference materials.
Edited
By Fred L. Casmir
September 01, 1997
There has been an increased interest in both intercultural and international communication, as well as ethical aspects of such interactions. In spite of this, there are no books which address this specific subject matter beyond limited surveys of different types or forms of ethics, or attempted ...
Edited
By James E. Grunig
May 01, 1992
This book is the initial volume coming out of the "excellence project"--a comprehensive research effort commissioned by the IABC (International Association of Business Communicators) Research Foundation. The purpose of this project was to answer two fundamental questions about public relations: ...
By David MacFarland
July 01, 1997
Fundamental beliefs is what the reader will be exploring here -- a common understanding of what the radio enterprise should be about: entertainment and information. A major thrust of this book is to arrive at a set of fundamental beliefs about the values and realities of the radio business in ...
By David M. Dozier, Larissa A. Grunig, James E. Grunig
July 01, 1995
This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation. The Excellence Study provides communication managers and public relations practitioners with ...
By Richard M. Perloff
December 01, 1997
In this political communication text, Richard M. Perloff examines the various ways in which messages are constructed and communicated from public officials and politicians through the mass media to the ultimate receivers-the people. With a focus on the history of political communication, he ...
Edited
By Tom Reichert, Jacqueline Lambiase
August 31, 2005
Sex in Consumer Culture: The Erotic Content of Media and Marketing considers the use of sex to promote brands, magazines, video games, TV programming, music, and movies. Offering both quantitative and qualitative perspectives from leading scholars in a variety of disciplines, this volume addresses ...
By Bruce Garrison
August 01, 1996
Computers have changed the landscape of both gathering and disseminating information throughout the world. As journalists quickly move toward the 21st century and perhaps, a new era of electronic journalism, resources are needed to understand the newest and most successful computer-based news ...
By Richard A. Gershon
October 01, 1996
The combination of international privatization trends coupled with advancements in computer and communication technology have transformed the conduct of international business. The result has been a consolidation of players in all aspects of business, including banking, aviation, insurance, and ...
Edited
By Fred L. Casmir
December 12, 2011
Concern with various matters related to humans as they communicate has led to an increase in both research and theorizing during the second half of the 20th century. As a matter of fact, so many scholars and so many disciplines have become involved in this process that it is virtually impossible to...
By Marvin N. Olasky
February 12, 2011
This volume presents a historical and objective overview of the field of public relations in the past century. It discusses some of the landmark cases in public relations, critiques the philosophies of innovators such as Ivy Lee and Edward Bernays, and explores how corporate public relations has ...
By Robert James Branham
December 09, 2011
Rather than approach debate primarily as a form of interscholastic competition, this unique book identifies it as an activity that occurs in many settings: scientific conferences, newspaper op-ed pages, classrooms, courts of law, and everyday domestic life. Debate is discussed as an integral part ...
By Ed S. Tan
December 12, 2011
Introduced one hundred years ago, film has since become part of our lives. For the past century, however, the experience offered by fiction films has remained a mystery. Questions such as why adult viewers cry and shiver, and why they care at all about fictional characters -- while aware that they ...