1st Edition
Strategies for Responsible Innovation Perspectives, Projects, and Tools for Co-creating the Future We Want
How can responsible business work in the highly competitive areas of innovation? Focusing on business opportunities and illustrating how Responsible Innovation can be successfully implemented in practice, this book captures experiences and insights from key decision‑makers in business, politics, and academia, to answer this question. In addition to interviews with leading thinkers in the field, Strategies for Responsible Innovation describes the experiences of eight EU projects and provides tools for Responsible Innovation in the business sector.
The examples in this book illustrate how to move from a vague societal aspiration to a business case for Responsible Innovation, and provide a compelling argument for collaboration at the important intersection between government, business, and academia. In this way, Responsible Innovation transcends a singular market-based approach to deliver value at many levels, co-creating in a truly inclusive manner. The book sheds light on the strategic benefits of applying the concept of Responsible Innovation in practice and offers concrete tools for its implementation.
Aimed primarily at managers of innovation processes in organizations, and consultants and facilitators working on Responsible Innovation and sustainability management, the book also provides insight into the logic and principles of Responsible Innovation management for academics, policy-makers, and civil society organizations, helping them better communicate their requirements to business.
Part A: Insights and challenges
A1. European values and the global race for innovation: an interview with Sabine Herlitschka
A2. Why Europe needs system-wide innovations: an interview with Robert-Jan Smits
A3. An innovation vision for Europe’s business sector: an interview with Robert Madelin
A4. Responsibility and transformational change in innovation systems: an interview with Rene von Schomberg
A5. Sustainability innovations in industry-academy collaborations: an interview with Tima Bansal
A6. A decade of Responsible Research and Innovation: an interview with Richard Owen
A7. Responsible Innovation in our future homes: an interview with Sandra Kolleth
A8. Responsible Innovation and artificial intelligence: an interview with Harald Leitenmüller
A9. From science to fiction and back: an interview with Marc Elsberg
A10. Innovation and virtual reality: an interview with Armen Ovanessoff
Part B: Projects and experiences
B1. Responsible-Industry: First steps towards the inclusion of Responsible Research and Innovation in industry
Bernd Stahl and Catherine Flick
B2. COMPASS: Small and medium sized enterprises on course to Responsible Innovation
Norma Schönherr and Florian Findler
B3. PRISMA: A standard to go beyond the status quo and roadmaps to innovate responsibly
Emad Yaghmaei, Steven Flipse, Pim Klaassen, Zenlin Kwee, Maria Maia, Elvio Mantovani, Elena Mocchio, Daniella Pimponi, and Andrea Porcari
B4. I AM RRI: Roles of Responsible Research and Innovation keys in the additive manufacturing webs of innovation value chains and business
Brigitte Kristz, Marianne Hörlesberger, and Izaskun Jimenez Iturriza
B5. SISCODE: Responsible Research and Innovation operationalization in ecosystems through co-creation
Alessandro Deserti, Jennifer Eckhardt, Christoph Kaletka, Daniel Krüger, Francesca Rizzo, and Felicitas Schmittinger
B6. SeeRRI: Bridging the gap between Responsible Innovation and environmental economics
Jens Ørding Hansen and Nhien Nguyen
B7. RRI2SCALE: Responsible Research and Innovation ecosystems at regional scale
Margot Bezzi, Chiara Buongiovanni, and Anne M. Dijkstra
B8. DigiTeRRI: Responsible Innovation in industry territories
Marianne Hörlesberger and Brigitte Kristz
Part C: Tools and methods
C1. Exploring the business case for Responsible Innovation: how to shift the perception of Responsible Innovation from risk to opportunity
André Martinuzzi and Svetlana Ivanova
C2. Co-creating innovations: how to engage with users and citizens in Responsible Innovation
Florian Findler, Anja Grüll, Wilfried Konrad, Rainer Kuhn, Sarah-Kristina Wist, and Bianca Witzel
C3. Responsible Design Thinking: how to integrate responsibility and sustainability into Design Thinking processes
Ursula Kopp and André Martinuzzi
C4. Real-life inclusion: how to innovate with low socio-economic status families
Adebowale Owoseni, Catherine Flick, Roxana Firth, and Malcolm Fisk
C5. Inclusive workshops: how to facilitate workshops with blind and visually impaired participants
Anja Grüll, Klaus-Peter Wegge, and Bianca Laue
Biography
André Martinuzzi is founder and Director of the Institute for Managing Sustainability and Associate Professor at Vienna University of Economics and Business, Austria. For more than 20 years, he has co-ordinated EU projects on corporate social responsibility, sustainability management, Responsible Innovation, and the circular economy.
Florian Findler was a postdoctoral researcher and project manager at the Institute for Managing Sustainability at WU Vienna, Austria. His research focused on corporate sustainability, Responsible Innovation, and sustainability in higher education. He is currently manager at PricewaterhouseCoopers in Germany, focusing on sustainability in transactions.
Alexander Graf was a postdoctoral researcher and project manager at the Institute for Managing Sustainability at WU Vienna. His research focuses on responsible sourcing, mining policies, and the circular economy. He is currently senior consultant at Kumi Consulting Ltd., focusing on mandatory due diligence.
“This book offers a rich variety of experiences, insights, and tools to help organizations tackle societal challenges, engage multiple stakeholders, and strive for sustainable development.”
Marcel Bogers, Professor of Open & Collaborative Innovation, Eindhoven University of Technology
“This book demonstrates the importance of making technology and innovation more responsible and sustainable, a necessity not only in the Global North but also in the Global South.”
Payal Kumar, Emerald Brand Ambassador and Principal Academic Advisor, Indian School of Hospitality
“This book reframes responsible innovation from a societal expectation into an appealing business opportunity.”
Rodrigo Lozano, Founder and Director, Organisational Sustainability, Ltd; Visiting Professor, Central University of Technology, Bloemfontein, South Africa
“Corporate responsibility is both a societal imperative and an attractive business case for multinational enterprises. This book offers guidance on its implementation in the area of innovation management.”
Manfred Schekulin, Long-term Chair, OECD Investment Committee
“Co-creating the future we want, with a portfolio that enables a positive impact on our planet and society at scale. This is our ambition, therefore this book offers valuable tools and insights on how to successfully implement Responsible Innovation in a business context.”
Judith Wiese, Chief People and Sustainability Officer, Member of the Managing Board of Siemens AG
