The Basics is a highly successful series of accessible guidebooks which provide an overview of the fundamental principles of a subject area in a jargon-free and undaunting format.
Intended for students approaching a subject for the first time, the books both introduce the essentials of a subject and provide an ideal springboard for further study. With over 50 titles spanning subjects from Artificial Intelligence to Women’s Studies, The Basics are an ideal starting point for students seeking to understand a subject area.
Each text comes with recommendations for further study and gradually introduces the complexities and nuances within a subject.
By James Lutz, Brenda J. Lutz
April 06, 2011
Terrorism: The Basics is an ideal starting point for anyone interested in one of the most discussed, written about and analysed aspects of modern life. Common misconceptions are dispelled as the authors provide clear and jargon-free answers to the big questions: What does terrorism involve? ...
By Peter N. Stearns
December 20, 2010
World History has rapidly grown to become one of the most popular and talked about approaches to the study of history. World History: The Basics introduces this fast-growing field and addresses key questions such as: What is world history? How do we study a subject with such a broad geographic...
By Karl Moore, Niketh Pareek
January 20, 2010
‘…a punchy, stripped-down version of what marketing is all about.’ – The Times Higher Education Supplement If you have a product you’re looking to market, or you’re seeking to learn more about the potential of online marketing, Marketing: The Basics tells you everything you need to know ...
By Toby Miller
January 20, 2010
Television Studies: The Basics is a lively introduction to the study of a powerful medium. It examines the major theories and debates surrounding production and reception over the years and considers both the role and future of television. Topics covered include: broadcasting history and ...
By Cathy Cantwell
September 29, 2009
Buddhism: The Basics provides a thorough and accessible introduction to a fascinating religion. Examining the historical development of Buddhism and its presence today, this guide covers: principal traditions practices and beliefs ethical guidelines and philosophy religious texts ...
By Alex Warleigh-Lack
October 27, 2008
Fully updated to include the new Treaty of Lisbon, this is the best short and accessible introduction to the politics of the European Union, written by one of the world's most well-known authorities in the area. Ideal starting reading for students and the general reader, it explains in clear ...
By Malory Nye
June 25, 2008
From the local to the global level, religion is – more than ever – an important and hotly debated part of modern life in the twenty-first century. From silver rings to ringtones and from clubs to headscarves, we often find the cultural role and discussion of religion in unexpected ways. ...
By Peter Sutch, Juanita Elias
July 16, 2007
International Relations is a concise and accessible introduction for students new to international relations and for the general reader. It offers the most up-to-date guide to the major issues and areas of debate and: explains key issues including humanitarian intervention and economic justice ...
By Jacob Neusner
September 19, 2006
The oldest of the world’s major faiths, Judaism as practiced today represents a tradition that goes back nearly 6,000 years. Accessible and wide-ranging, Judaism: The Basics is a must-have resource covering the stories, beliefs and expressions of that tradition. Key topics covered include: the ...
By Peter Metcalf, Peter Metcalf
October 03, 2005
The ultimate guide for the student encountering anthropology for the first time, Anthropology: The Basics explains and explores key anthropological concepts including: what is anthropology? how can we distinguish cultural differences from physical ones? what is culture, anyway? how do ...
By Dick Weissman
October 26, 2004
Blues: The Basics offers a concise introduction to a century of the blues. Organized chronologically, it focuses on the major eras in the growth and development of this popular musical style. Material includes: a definition of the blues and the major genres within it key artists such as Ma ...