1st Edition
The Unstoppable Sales Team Elevate Your Team’s Performance, Win More Business, and Attract Top Performers
What are the secrets behind well-known companies like Salesforce, Whirlpool, and Cintas's ability to be repeatedly recognized for their top sales performance? What do they do that sets them apart from their competition, allowing them to increase sales revenue year over year?
It's not due to their ability to master online sales funnels or introduce software that automates their sales process. Instead, these companies dominate their markets because they continually elevate their sales team's skills and performance to an unstoppable level.
This comprehensive book is written for sales executives, leaders, and managers. If you lead a sales team and want to improve their sales performance without being forced to invest in new technology, hire more employees, or completely restructure your existing sales team, then this book is for you.
Based on his work with sales leaders from around the globe, Shawn Casemore shares a proven model for building, structuring, and improving a sales team's performance. This model is effective regardless of the product or service sold, industry served, or sales leader's experience.
In this book, Shawn shares:
- What your sales team's greatest challenge is, and how to overcome it.
- The key influences that impact a sales team's performance.
- Steps to assessing your sales team's current performance levels.
- The top sales skills of an unstoppable sales team.
- How to create an environment that stimulates the performance of your sales team.M
- Methods to motivate your sales team (that don't require money).
- A framework for coaching your sales team to higher levels of performance.
- Selecting and setting sales performance metrics that matter.
- Technology that will elevate and accelerate the sales performance of your team.
- How to attract and retain top sales professionals.
Whether you are new to leading a sales team or a seasoned leader, the Unstoppable Sales Team contains the strategies, methods, and best practices for building a high-performing sales team that outsells and outperforms its competition.
Stop stressing about improving your sales team's performance. Get the strategies and methods to design, lead, and unlock your sales team's full potential.
About the Author
Introduction
Part I: Why You Need a Strong Sales Team (not just strong sales performers).
Chapter 1: Start from Where You Are Right Now
Chapter 2: Your Sales Team's Greatest Challenge
Chapter 3: Why Selling Has Become a Team Sport
Chapter 4: The Foundation of a Winning Sales Team
Part II: Build Your Unstoppable Sales Team
Chapter 5: Where to Begin: Assessing Your Sales Teams Performance
Chapter 6: The Top Sales Skills of an Unstoppable Sales Team
Chapter 7: Creating an Environment that Stimulates Sales Team Performance
Chapter 8: Motivation Doesn’t Come from Within
Part III: A Sales Leaders Guide to Managing an Unstoppable Sales Team
Chapter 9: Your Role as the Leader of an Unstoppable Sales Team
Chapter 10: Sales Coaching: A Framework for Coaching an Unstoppable Sales Team
Chapter 11: Setting Sales Performance Metrics that Matter
Chapter 12: Technology to Accelerate Your Sales Team’s Performance
Chapter 13: Accelerating Your Unstoppable Sales Teams Performance
Conclusion
Endnotes
Biography
Shawn Casemore is a professional speaker, consultant, and coach who helps organizations create an environment of Unstoppable SalesSM. His work has attracted clients such as Bosch, N.G.K., CN Rail, Tim Hortons, PepsiCo, Kids Help Phone, Sick Kids, and over 200 other leading organizations.
Some of the world's top organizations have used his keynote speeches, sales training programs, and sales coaching to elevate their sales performance.
Shawn's published work includes hundreds of articles in print and online for publications such as Forbes, Fast Company, Chief Executive, and Industry Week.
He's also the author of five books on sales, sales leadership, and sales culture.
